Effective date: Jan 1st 2016
What Types of User Information Does Grafica Obtain?
Users of the Grafica App. If you are a user to the Grafica App or a Grafica customer (“Customer”) who registers or signs into the Grafica App (including for purposes of obtaining a free trial of Grafica‘s services), we may obtain the following types of information from you or concerning your computer or device (“Grafica Customer Information”), which may include information that can itself be used to identify and/or contact you (“Personally Identifiable Information”):
- Email address
- Phone number
- Company Name
- Credit card number
- Billing address
- SMS History
- Payment transactions
- GPS location
- Contact information
- Visitor site preferences
Grafica may also receive certain information that may be provided by your browser or mobile device, including:
- Browser information
- Operating system information
- Mobile device information (e.g., device identifier, mobile operating system, etc.)
- IP address
- Pages accessed
- Time of visit
- Time of last visit
- Referring site, application, or service, including the relevant search queries that led you to Grafica’s website
Clients of Grafica’s Customers. Our Customers may use proprietary Grafica’s App, software and/or services (“Service(s)”) to obtain information regarding activities that users engage in while using their service (“Customer User Data”). Grafica’s code contained on the App contacts Grafica’s servers and enables Grafica to collect Customer User Data. Some Customers may also use their own code to obtain Customer User Data and then send such information to Grafica’s servers. Customer User Data may include Personally Identifiable Information, including, but not limited to, the types of information listed for Grafica Customer Information above.
Customer User Data is stored on Grafica’s web servers and databases (including those hosted on third party servers on behalf of Grafica) for use in performing analysis and producing reports. In addition, Grafica itself uses the Grafica Service in order to obtain insights into users’ activities on its own services, which include, as of the Effective Date, http://www.grafica.io and app.grafica.io.
Grafica’s collection and analysis of Customer User Data helps our Customers to evaluate and understand how their users are interacting with their service, and potentially, to modify the service in order to make it more valuable or useful for their users. This data may include or be linked to Personally Identifiable Information depending on how the Customer uses Grafica’s Services on its app. Grafica’s Customers are contractually prohibited from sending personally sensitive Customer User Data (e.g. personal health information, political opinions, religious or philosophical beliefs) to Grafica and Grafica does not knowingly receive such data.
How Do We Use This Information?
Users of the Grafica App. We use the Grafica Customer Information, including Personally Identifiable Information, to register your account, fulfill your requests, understand how you are engaging with Grafica, communicate with you, determine if you are satisfied with the Service, process billing for Grafica Services, and personalize your experience on the Grafica App and with the Grafica Service.
We may also use Grafica User Information to facilitate the delivery of content or advertisements that we believe may be of interest to you, or to communicate with you about new or existing products and services or special offers.
Users of the Grafica App. We may use information you provide when using the Grafica App to send you e-mail communications, such as information on upcoming events or webinars, and to understand how you are engaging with and perceive Grafica’s Services.
Clients of Grafica’s Customers. We may use the Clients of Grafica’s Customers’ Information, including Personally Identifiable Information, to track and collect payment details and notifications, understand how they are engaging with our Customers’ service and with Grafica, communicate with them, determine if they are satisfied with the Service, and improve their experience with the Grafica Service.
Grafica may also analyze Customer User Data to determine overall trends, analyze user metrics, understand how users are engaging with services, and may produce reports that can be shared with partners.
Disclosure of Information to Third Parties
Service Providers. Information, including Grafica Customer Information, Customer User Data, and any Personally Identifiable Information contained therein, may be shared with certain third-party companies and individuals for technical and administrative aspects of the Grafica Service (e.g., credit card processing), or perform functions related to the administration of Grafica (e.g. hosting services). These third parties perform tasks on our behalf and are contractually obligated not to disclose or use Grafica User Information or Customer User Data for any other purpose, and to employ adequate security measures to prevent unauthorized access to such data. However, Grafica is not responsible in the event that Personally Identifiable Information is disclosed at a result of a breach or security lapse by any such third party.
Grafica Customers. Grafica Customers may share Customer User Data with service providers (e.g. customer relationship management platforms) that perform tasks on behalf of Grafica Customers. Grafica contractually requires the Customers to disclose such practices to its users.
Grafica Partners. Grafica Customer acknowledges that Information, including Grafica Customer Information, Customer User Data, and any Personally Identifiable Information contained therein, may be shared with other Grafica Partners for the purpose of (i) providing other functions related to the Services; (ii) analyzing and improving the Services; and/or (iii) compiling data derived from your use of the Services and your Client Data to compile statistics, metrics, insights and general trend data about the Services for, among other things, Grafica’s marketing, promotional purposes or side-revenue opportunities.
Change of Control. If Grafica, or substantially all of its assets, is acquired by another company or successor entity, Grafica Customer Information and/or Customer User Data will be one of the assets transferred or acquired by the purchaser or successor. You acknowledge that such transfers may occur, and that any purchaser of or successor to Grafica or its assets may continue to collect, use and disclose your information acquired prior to such transfer or acquisition as set forth in this policy.
We may contact you by e-mail or other equivalent electronic communications if you access Grafica products or services. By registering or using Grafica Services, you specifically consent to the receipt of these e-mail or text message communications. If you do not want to receive emails or other communications from us, please follow the unsubscribe instructions in the body of such communications or notify us by email at email@example.com.
How We Protect Your Personal Information
Grafica has implemented reasonable security mechanisms to protect Grafica Customer Information and Customer User Data that is maintained on Grafica’s servers from loss, misuse and unauthorized access, disclosure, alteration and destruction. Examples of these security mechanisms include limited and password-protected access, high security public/private keys, encryption on processed data, and SSL encryption to protect transmission of data.
However, please keep in mind that no security system is impenetrable. It may be possible for third parties to intercept or access Grafica Customer Information and Customer User Data in spite of these measures. Grafica cannot guarantee the security of your information and cannot be held responsible for unauthorized access to Grafica Customer accounts.
Our Policy Toward Children
Our Site and Service is not directed to children under 13. We do not knowingly collect personally identifiable information from children under 13 or from services that are targeted to children under 13. If you are under 13, please do not attempt to register or send any information about yourself to us, including your name, address, telephone number, or email address. If a parent or guardian becomes aware that his or her child has provided us with personally identifiable information without their consent, he or she should contact us as provided below. If we become aware that a child under 13 has provided us with personally identifiable information, we will delete such information from our servers.
How to Contact Us
2275 East Bayshore Road, Suite 103
Palo Alto, CA 94303, USA
We will use reasonable efforts to respond promptly, within 10-20 business days, to requests, questions or concerns you may have regarding access to Personally Identifiable Information about you that we have collected. We may contact you for follow up information.